Blog Posts - Integrated Marketing Communications

Developing a marketing communications plan is important to any business. This is because marketing communications is one of the most important activities...The post Developing a Marketing Communications Plan appeared first on Marketing Communications...

The basic KISS [Keep It Simple Stupid] principle for effective Traditional and Internet – Integrated Marketing Communications is Keep focused on understanding your customer. Identify most relevant contact or touch point. Speak / communicate con...

Goals of communication part 3 of 3, blog series on communication. In this final blog post I discuss two goals of communication: shard and ambiguous meaning.The post Goals of Communication—Part 3 of 3 appeared first on Marketing Communications.

While traveling on business, I struck up a conversation with a colleague of mine about today’s business climate and the overall health of his industry. After a brief discussion I asked, “Who handles your marketing communications?” H...

Communication model in marketing discusses the flow of communication from sender to receiver. Several communication models demonstrate communication flow.The post Communication Model in Marketing – Part 2 of 3 appeared first on Marketing Commun...

Guiness Nigeria Plc, member of Diageo Plc the world’s leading premium drinks recruits for the position of  Head of Media and Integrated Marketing Communications (IMC). We operate business with... [[ CLICK ON POST HEADER TO SEE MORE]]...

Sales promotions are an integral part of your marketing success. This examines the sales promotion objectives and potential problems with promotions.The post Sales Promotion Objectives for Increasing Your Sales appeared first on Marketing Communicati...

Sales promotions are an integral part of your marketing success. This examines the sales promotion objectives and potential problems with promotions.The post Sales Promotion Objectives for Increasing Your Sales appeared first on Marketing Communicati...

Learn what the three essential pieces of marketing collateral are a must have for your business success and why in this post on Marketing Communications Blog.The post Marketing Communications Essentials – 3 Pieces Your Small Business Must Have...

A quick list of 7 tips for integrating your printed marketing material with you online presence.The post Integrating Marketing Communications Between Print and Online Channels – 7 Tips appeared first on Marketing Communications.

Small business video marketing is essential in today's competitive business environment. These 10 tips will set your company on the path to increased sales.The post Small Business Video Marketing for Increased Sales – 10 Tips appeared first on...

Online marketing is important, but small business owners need to embrace print media and direct mail marketing as part of their integrated marketing approach if they want to grow their customer base.The post Integrating Your Online Marketing With Pri...

Online marketing is important, but small business owners need to embrace print media and direct mail marketing as part of their integrated marketing approach if they want to grow their customer base.The post Integrating Your Online Marketing With Pri...

Now that you have your brochures printed, how do you plan on distributing them? This blog article gives you suggestions on brochure distribution.The post Brochure Distribution Ideas for your Marketing Collateral appeared first on Marketing Communicat...

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