Blog Posts - Pitching



2016 Cinemalaya DGPI Film Pitching: 5 Winners

Congrats to all the five (5) filmmakers who won in the 2016 Cinemalaya-DGPI Film Pitching competition! They are: Sigrid Bernardo, Ivan Andrew Payawal, Alberto Monteras II, Raymund Barcelon, and Daniel Victor Gogola.May your pitched stories find execu...
by The Intersections & Beyond on Aug 10, 2016

4 Ways to Perfect the Pitch for Your Project Idea

Your projects are like your babies; you nurture them until they mature into successful entities. It is heart-shattering to see your project fail, especially when it is shot down before it even begins. In an article for ZDNet, Mark Samuels shares some...
by CAI University on Aug 3, 2016

8 Tips for Pitching to the Media

Pitching” to journalists and bloggers remains an indispensable PR skill despite the rising influence of social media. As PR pros develop content marketing, social media and video programs, they can’t neglect media relations.  When done well, med...
by CyberAlert on Jul 13, 2016

Facebook Live: A New Public Relations Opportunity

Facebook Live may offer a new and valuable media relations options for PR pros. Facebook recently began promoting its live streaming service and has started paying major publishers like BuzzFeed, The New York Times and the Huffington Post to use the...
by CyberAlert on Jul 1, 2016

Memori Berkasih Ucing Kadayan Berkaraoke

  Hi Blogger kali ini Saya telah  buat Animasi Memori Berkasih Ucing Kadayan Berkaraoke.Memori Berkasih lagu lama yang tengah bangkit kembali dan selalu di mainkan di Radio dan Siaran Tv.jadi Ucing pun tidak pula ketinggalan juga untuk meny...
by ucing kadayan on Jun 1, 2016

6 Common PR Mistakes Start-ups Must Avoid

Public relations can provide substantial benefits to startups, even early-stage startups. PR does more than support product launches. PR can help attract venture capital and other investor support, introduce products and services, and entice top-notc...
by CyberAlert on May 31, 2016

Case Study: Challenges of PR Blogger Outreach & Link Building

A blogger outreach case study revealed a surprising degree of commercialism among bloggers. The findings show that PR may face difficulty obtaining backlinks by contributing posts to bloggers. In his blogger outreach campaign, Alex Jones, a PR pro wi...
by CyberAlert on May 19, 2016

Common PR Mistakes to Avoid

We all make mistakes. Some mistakes are more egregious than others. Most errors endemic to PR can be avoided pretty easily. These are the top PR shortfalls to shun. These mistakes can cause journalists to quickly delete your story pitch and become re...
by CyberAlert on Apr 14, 2016

6 Effective Ways PR Can Use PPC Advertising

Pay per click (PPC) is a valuable strategy that savvy PR agencies and corporate PR departments include in their repertoire. While PR does not traditionally include advertising in its services, knowledgeable PR teams now supplement their activities wi...
by CyberAlert on Apr 11, 2016

8 Horrendous Press Release Headline Mistakes

The headline is the most important part of a press release. Strong headlines encourage journalists to open the email message and begin reading the press release. A bad headline will render an otherwise adequate press release a failure. Awful headline...
by CyberAlert on Mar 31, 2016

8 Questions to Ask When Planning a Press Release

Although press releases have evolved, they have not disappeared; they remain a core public relations tool for businesses of all sizes. Polished publicity releases can be especially effective for smaller businesses and local businesses that don’t ha...
by CyberAlert on Mar 22, 2016

How News Bureaus & Brand Journalism Help PR Get Better Media Placements

Placing articles in media outlets is far more difficult for PR these days because many newspapers and trade journals have closed while others have laid off staff and decreased editorial space.   The solution: Create a news bureau. More PR firms and...
by CyberAlert on Mar 16, 2016

A Powerful New Way for PR to Distribute News. Here’s How to Use It

Most PR folks distribute news by using a news release distribution service. And by consulting media directories to identify and pitch interested journalists. And by posting the news release on their owned media sites. Savvy PR professionals also now...
by CyberAlert on Feb 25, 2016

Reasons You Should Never Pitch a Prospect on You're First Message

February 24, 2016 Why do people pitch you on their first approach, they have no idea who you are, what you do or what you have accomplished. Then they ask you what do you do? This indicates to me... This blog has a lot of information regarding soc...
by JFBMarketing at APSense on Feb 24, 2016

How to Win Broadcast Media Coverage

The importance of gaining PR placements in broadcast media is difficult to overestimate. Even with the gains of online news and social media, TV still attracts the largest audiences for news.   Broadcast placements work effectively to launch a new p...
by CyberAlert on Feb 11, 2016

5 New Tactics for Pitching the Media

The nature of successful PR media pitches continues to evolve and this year is no different. The evolving digital media landscape, including the spread of social media and accessible data has changed how PR pitches to the media. These are some main w...
by CyberAlert on Feb 2, 2016

PR Groups Outraged by Requirement to Register as Lobbyists

  A New York State commission’s decision to define media relations work as lobbying has both journalists and PR pros up in arms — and for once on the same side. New York’s Joint Commission on Public Ethics voted to expand the definitio...
by CyberAlert on Feb 2, 2016

New Research: Journalists Prefer Press Releases Via Email

  Pitching to journalists through social media may be over-rated, according to one recent survey. A survey of over 200 journalists by PWR New Media found that journalists overwhelmingly prefer to receive news releases via email: 91% of responden...
by CyberAlert on Jan 27, 2016

Top Reasons Why PR Agencies Fire Clients

PR agencies strive to find new clients while better serving current ones. They usually dread being fired by a client. However, in certain circumstances agencies turn the tables and fire the client.   Terminating a client hurts an agency’s income,...
by CyberAlert on Jan 25, 2016

10 Lessons from the 2016 Consumer Electronics Show on Trade Show PR

Technology reviewers and other commentators were busy announcing the top tech gizmos and trends following the mammoth Consumer Electronics Show. Taking a different perspective, a few PR pros cited the main public relations lessons from the show. Over...
by CyberAlert on Jan 19, 2016


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