Blog Posts - Retail Analytics



The Battle to Change Retail Location “Mind-Sets”

Who’s the real competitor? Who’s the real enemy? The massive changes that have swept across this land and others, the decimation of high streets,  town centres and the taking away of the retail heart of communities, though tragic and physically...
by VM-Chronicles on Dec 13, 2016

“Getting the quality from quantities!” how to benefit from retail benchmarking and analytics

Almost everything is measurable and comparable in retail stores but the benefit only comes through understanding the implications and the opportunities that lay within the charts and graphs.   However benchmarking should not be blind but focuse...
by VM-Chronicles on Aug 7, 2015

Store Analytics “Which came first, the chicken or the egg? How long did the chicken stay for, where did she go, and how many eggs were in her basket? Store Analytics – eggs-plored and eggs-plained!

  How do you use store analytics? This leads us to the chicken and the egg, nestled conveniently in a store near you. There’s a general feeling that store analytics, using video technology to monitor the movement of customers, their dwell time...
by VM-Chronicles on May 8, 2014

“Which came first, the chicken or the egg? How long did the chicken stay for, where did she go, and how many eggs were in her basket? Store Analytics – eggs-plored and eggs-plained!

  How do you use store analytics? This leads us to the chicken and the egg, nestled conveniently in a store near you. There’s a general feeling that store analytics, using video technology to monitor the movement of customers, their dwell time...
by VM-Chronicles on May 8, 2014

Analytics in Retail: Going to market with a smarter approach

The retail sector has seen considerable change in this uncertain economy.  Highly informed and more demanding customers are challenging retailers to consider new ways of tapping into their data to answer the “crunchy questions” that can hold the...
by Superscope Report on Mar 15, 2012


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