Blog Posts - Social Media Strategy

We all know social media and the majority of us (69% of Australian’s) use it too.. that number is only increasing So as marketers and specifically in the field of digital, which social media platform is the best for business? is there a clear w...

What good is a great product or service if no one knows about it? Having a loyal following does not happen on its own. Not everyone is your ideal customer, but those who are still won’t buy from you if they don’t know about you. The post DO YOUR...

Source: Modern Hospitality: Social Media With a Smile...

Source: Modern Hospitality: Social Media With a Smile...

Twitter strategy might be shifting and the implications for our personal and business experience could be profound. The post The Twitter strategy shift and what it means to you and your business appeared first on Schaefer Marketing Solutions: We Help...

Social media marketing does not have to be overwhelming. In fact, we can look back 1,000 years to discover the Medieval secrets to success! The post Social Media Marketing success is simply Medieval appeared first on Schaefer Marketing Solutions: We...

The Challenge: Create an effective 5 second ad.. Go! We all know that with YouTube, comes the ad before you watch that ‘quick’ video that you searched up. Its avoidable on the computer by installing ad blocker but the smart phone and tabl...

The Challenge: Create an effective 5 second ad.. Go! We all know that with YouTube, comes the ad before you watch that ‘quick’ video that you searched up. Its avoidable on the computer by installing ad blocker but the smart phone and tabl...

Raising $4 million in two weeks inst something that’s done on a regular basis, but the trending #icebucketchallenge set up by the ALS Association, a charity that fights amyotrophic lateral sclerosis (also called Lou Gerhig’s disease), a fata...

Raising $4 million in two weeks inst something that’s done on a regular basis, but the trending #icebucketchallenge set up by the ALS Association, a charity that fights amyotrophic lateral sclerosis (also called Lou Gerhig’s disease), a fata...

When it comes to generating traffic to your blog, it’s wise to diversify your traffic sources and not to rely completely on search engines. That’s where having a social media strategy comes into play but there’s so much to think abo...

By Eleanor Pierce So, you’re blogging away. You’re building an audience. You have great rapport with plenty of your readers, and now, you’ve even set up easy social sharing so every blog post goes straight to social. So, are you done when it co...

By Taylor Nelson If there’s been an ‘it’ word in marketing during the last half decade, it would definitely be social media. A much talked about and highly sought after medium that most businesses aren’t yet using to their full potential. In...

Why is it taking so long for companies and marketer to embrace technology when it comes to digital marketing ? Could it be because there are too many bureaucrats who are worried about what others within your company are going to think about what you...

English: Dubai Magyar: Dubaj (Photo credit: Wikipedia)Leadership and Management | Scoop.it Latest Articles, News, Blogs and Personal Development Training Courses about HR, Leadership, Management, Business, Marketing, Social...

We are entering a world of increasing marketing complexity as information density explodes. Here are 10 strategies to break through.The post 10 Strategies to Battle Content Shock appeared first on Schaefer Marketing Solutions: We Help Businesses {gro...

Over the last 6 years I have consulted and trained at various corporate / SME clients in Cape Town, Durban and Johannesburg. Most in similar positions with regard to current and future Internet Marketing, SEO and Social Media strategy and deployment...

Is social media today really about connecting or has it become another form of advertising?The post Where does social media fit in the marketing mix? appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}.     ...

At an IBM Partner event, CEO Ginni Rometty describes a strategy with social at the coreThe post IBM CEO points to social strategy with a twist appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}.      &...

The story of how a small family business pulled off one the biggest successes in YouTube historyThe post How a small family business pulled off one of the greatest successes in YouTube history appeared first on Schaefer Marketing Solutions: We Help B...

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