Blog Posts - Web 2·0



Derek Zoolander promotes Fiat 500X in advance of Zoolander 2

Ben Stiller’s Derek Zoolander alter ego, returning to cinemas on February 12 in Zoolander 2, 15 years after the original, advertises the Fiat 500X crossover in a TV campaign that broke during the Golden Globes’ telecast yesterday.  ...
by Lucire Insider on Jan 10, 2016

Win a luxury skin care pack with Lucire and Skin Institute

Before 2015 is out, Lucire has the pleasure of announcing another giveaway, this time in association with Skin Institute.    Skin Institute is a multi-disciplinary specialist centre focusing on cosmetic medicine, skin cancer and clinical de...
by Lucire Insider on Dec 22, 2015

A look back at 2015: a year that was harder to laugh at

I’ve done this a few times now: looked through my year’s Tumblr posts to get an alternative feel for the Zeitgeist. Tumblr is where I put the less relevant junk that comes by my digital meanderings. But as I scrolled down to January 2015 in the a...
by Jack Yan: the Persuader Blog on Dec 20, 2015

Trump a creation of the media, not of ad spends

This is by no means a blog post in favour of the Republican poll front-runner, although this graphic from Vox (not the old Vox that I used to be on) was very interesting: Jeb Bush's operation appears to have set $32.5 million on fire pic.twitter.
by Jack Yan: the Persuader Blog on Dec 11, 2015

How a car accident makes you grateful

The trouble with all the yellow-peril reporting that’s far more prevalent than it should be in Aotearoa is when something happens to you that may get people thinking about a stereotype.    Back in March, of course, we had one writer justi...
by Jack Yan: the Persuader Blog on May 4, 2015

Miss Universe New Zealand 2014 finalists arrive in Bangkok

Alan Raga The Miss Universe New Zealand 2014 finalists have left the southern shores, and are presently at the Hilton Bangkok, as they commence their retreat in the Kingdom of Thailand for the following week.    Since the Miss New Zealand C...
by Lucire Insider on Aug 1, 2014

Sponsored video: Tessa Violet’s ode to Venus Snap—and those “wish I’d shaved” moments

A Lucire special promotion If you can’t beat ’em, join ’em—or at least make deals with ’em. Realizing the reach that the top YouTubers have, companies are beginning to tap into their ready-made audiences, especially if they resonate with th...
by Lucire Insider on Jul 9, 2014

Ellen DeGeneres to launch E. D., a home ware and fashion brand, for holiday 2014

Above Ellen DeGeneres’s Twitter photo with Bradley Cooper in the foreground, which has been re-Tweeted over 3 million times. Award-winning TV host Ellen DeGeneres will lend her name to a home ware, ready-to-wear fashion, accessories and pet care it...
by Lucire Insider on Jul 9, 2014

Polarization in US politics: doesn’t that go against their idea of “rugged individualism”?

There have been a few articles lately on the polarization of politics in the US, where the middle ground—people with views from both Democrat and Republican sides—has been eroded. William Shepherd linked this one on Twitter, from the Pew Research...
by Jack Yan: the Persuader Blog on Jun 13, 2014

Lorde and MAC collaborate on limited-edition lipstick and eyeliner

Above The new campaign image from MAC, featuring Lorde. Below right Lorde performing at Coachella this year. Frazer Harrison/Getty Images/MAC Cosmetics New Zealand’s biggest music name, Lorde, has teamed up with MAC Cosmetics on two limited-edi...
by Lucire Insider on Apr 29, 2014

News in brief: Pandora’s cruise; Living Nature’s Lip Hydrator; Chanel appoints Australian make-up artist

Pandora knows the strong culture and following it has, and has invited select customers to join it for a cruise for the third year.    The jewellery brand’s Unforgettable Cruise is a seven-day cruise where fans can get a sneak peek at...
by Lucire Insider on Apr 19, 2014

Former Miss Universe New Zealand titleholders feature in upcoming Lucire editorial

Two former Miss Universe New Zealand titleholders will appear in an upcoming feature in the printed edition of Lucire, with New York-based photographer Jon Moe travelling to Los Angeles to capture the pair for the magazine.    Laural Barret...
by Lucire Insider on Mar 23, 2014

Eva Mendes shows her spring 2014 collection at California events

Actress Eva Mendes has launched her spring 2014 fashion collection with New York & Company, at two events in California earlier this week.    New York & Co. had Mendes as guest of honour at the opening of its new Beverly Center po...
by Lucire Insider on Mar 21, 2014

12 Years a Slave scoops Best Film at 2014 Oscars; Lupita Nyong’o wins Best Supporting Actress

Top Lupita Nyong’o in a Prada silk georgette gown accessorized with Fred Leighton gold jewellery. Above Lupita Nyong’o on the red carpet. The tension over the 86th Academy Awards ended as 12 Years a Slave was awarded Best Picture on Sunda...
by Lucire Insider on Mar 3, 2014

Stoneleigh’s Wonder of Nature garden is an urban oasis for Auckland

Stoneleigh will open its Wonder of Nature garden at 89 Quay Street, Queen’s Wharf, Auckland, New Zealand, from February 28 to March 8, 10 a.m. to 10 p.m. daily. It’s a dose of experiential marketing for the New Zealand wine label, bringin...
by Lucire Insider on Feb 23, 2014

Frack away, IGas Energy: the Metropolitan Police has your back

The spirit of Gene Hunt is alive and well in the Greater Manchester Police, in the form of Sgt David Kehoe.    Arresting someone over a drink driving when he has neither drunk nor driven reminds me of The Professionals episode, ‘In th...
by Jack Yan: the Persuader Blog on Feb 6, 2014

Selena Gomez kicks off Adidas Neo Label teasers, tied in with online competition

Selena Gomez has begun previewing and teasing Adidas Neo Label’s spring–summer 2014 collection, in which she has had a hand as a guest designer. The full collection launches February 12, but its teaser campaign launched today.    Ha...
by Lucire Insider on Feb 5, 2014

Google tracks your searches, and uses them, even when your web history is turned off

My dislike of Google is no secret, and, as a precaution, I have every known Google tracking setting turned off. I even block the Doubleclick and YouTube cookies. However, I have to manage a page at Google Plus—and Google cleverly tracks you through...
by Jack Yan: the Persuader Blog on Jan 22, 2014

Worse reality shows

2Tapu on Twitter hashtagged #worserealityshows tonight, with Who Wants to Marry a Mutineer? as her suggestion. The hashtag, which went viral tonight, inspired everything from The XXX Factor and America’s Next Top Bottom to The Amazing Racist to...
by Jack Yan: the Persuader Blog on Jan 21, 2014

Jennifer Armstrong’s Mary and Lou and Rhoda and Ted is the definitive work on The Mary Tyler Moore Show

In the 36 years since The Mary Tyler Moore Show ended, we’ve had snippets of information here and there: TV specials celebrating various anniversaries, articles when the release of the disappointing Mary & Rhoda TV movie appeared, and retrospe...
by Lucire Insider on May 2, 2013


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