Alyn_Stafford Profile

Latest Blog Posts

• 5 Customer Complaint Management Tips Every Marketer Should Know
  on Feb 28, 2014 in Communications Strategy Marketing Blog Marketing Communications
  Anyone in business can tell you that customer complaints come with the territory. After all, you're dealing with people that have expectations and when...The post 5 Customer Complaint Management Tips Every Marketer Should Know appeared first on Marke...
• Developing a Social Media Process for your Business
  on Jan 27, 2014 in Marketing Blog Marketing Communications Online Marketing online marketing social media
  Social media has exploded over the past few years. Companies who are successful managing social media, develop a social media process as an online strategy.The post Developing a Social Media Process for your Business appeared first on Marketing Commu...
• U.S. Regions Exhibit Distinct Personalities, Research Reveals
  on Jan 17, 2014 in Marketing News
  WASHINGTON — Americans with similar temperaments are so likely to live in the same areas that a map of the country can be divided into regions with distinct personalities, according to new research published by the American Psychological Associatio...
• Chunking Information in Marketing Collateral to Improve Recall
  on Jan 8, 2014 in Communications Strategy Graphic Design Marketing Blog Marketing Communications graphic design social psychology
  Chunking information in marketing collateral can help aide in retaining information. This article explores how marketers can use chunking information for recall.The post Chunking Information in Marketing Collateral to Improve Recall appeared first on...
• Developing a Marketing Communications Plan
  on Dec 20, 2013 in Communications Strategy Integrated Marketing Communications Marketing Blog Marketing Communications integrated marketing communications planning
  Developing a marketing communications plan is important to any business. This is because marketing communications is one of the most important activities...The post Developing a Marketing Communications Plan appeared first on Marketing Communications...
• Marketing Laws and Regulations in the U.S.
  on Nov 4, 2013 in Marketing Blog Consumer Protection Laws Marketing Laws Marketing Legislation
  Marketing laws and regulations - This article outlines the important Federal Legislation that affect marketers and the laws protecting consumers in the U.S.The post Marketing Laws and Regulations in the U.S. appeared first on Marketing Communications...
• Creating Customer Value
  on Oct 27, 2013 in Communications Strategy Marketing Blog Marketing Communications customer service marketing strategy
  For companies and small businesses that are truly interested in increasing their bottom-line and growing their business, creating value for customers, then, must be an essential part of their marketing...The post Creating Customer Value appeared firs...
• Writing Effective Marketing Copy
  on Jul 20, 2013 in Marketing Blog Marketing Communications advertising copy writing headlins
  Writing effective marketing copy is essential to the success of your marketing campaign. Writing effective marketing copy is different then writing to....The post Writing Effective Marketing Copy appeared first on Marketing Communications.
• Website Credibility, Building Trust Online – Checklist Included
  on May 12, 2013 in Marketing Blog Marketing Communications Online Marketing marketing online marketing
  Website credibility is key to building trust for your online business. I discuss 20 factors that help build website credibility. Checklist also included.The post Website Credibility, Building Trust Online – Checklist Included appeared first on...
• How To Design A Coupon For A Sales Promotion
  on May 4, 2013 in Graphic Design Marketing Blog Marketing Communications coupon design graphic design marketing marketing collateral sales promotion
  This article focuses on how to design a coupon, as part of your sales promotion. You will learn coupon design as well as elements to go into your coupon.The post How To Design A Coupon For A Sales Promotion appeared first on Marketing Communications.
• Goals of Communication—Part 3 of 3
  on Apr 13, 2013 in Communications Strategy Integrated Marketing Communications Marketing Blog Marketing Communications Communication social psychology
  Goals of communication part 3 of 3, blog series on communication. In this final blog post I discuss two goals of communication: shard and ambiguous meaning.The post Goals of Communication—Part 3 of 3 appeared first on Marketing Communications.
• Who Needs An Advertising Agency?
  on Mar 24, 2013 in Integrated Marketing Communications Marketing Blog Marketing Communications advertising agency junk mail photography
  While traveling on business, I struck up a conversation with a colleague of mine about today’s business climate and the overall health of his industry. After a brief discussion I asked, “Who handles your marketing communications?” H...
• Online Retail Marketing Tips
  on Mar 15, 2013 in Communications Strategy Marketing Blog Marketing Communications Online Marketing marketing online marketing
  Online marketing retail tips for online merchants. Practical marketing tips to help promote your online business and help drive traffic to your online store.The post Online Retail Marketing Tips appeared first on Marketing Communications.
• Communication Model in Marketing – Part 2 of 3
  on Mar 6, 2013 in Communications Strategy Integrated Marketing Communications Marketing Blog Marketing Communications communication model integrated marketing communications marketing communication
  Communication model in marketing discusses the flow of communication from sender to receiver. Several communication models demonstrate communication flow.The post Communication Model in Marketing – Part 2 of 3 appeared first on Marketing Commun...
• What is Communication? Marketing Communications Series Part 1 of 3
  on Feb 17, 2013 in Communications Strategy Marketing Blog Marketing Communications Communication marketing communication
  What is communication? Definition of what communication is, how your target audience interprets meaning in your marketing communication message. Part 1 of 3.The post What is Communication? Marketing Communications Series Part 1 of 3 appeared first on...
• Direct Response Marketing Tips – Offline and Online Strategies
  on Jan 18, 2013 in Communications Strategy Marketing Blog Marketing Communications Online Marketing advertising direct mail direct marketing Unique Selling Proposition USP
  Competition online and offline is fierce for the direct marketer. These Direct Response Marketing Tips will help you pave a path toward direct marketing success.The post Direct Response Marketing Tips – Offline and Online Strategies appeared fi...
• Marketing Brochure Planning Process – Brochure Improving Tips
  on Jan 11, 2013 in Graphic Design Marketing Blog Marketing Communications brochure brochures collateral graphic design marketing collateral
  Your marketing brochure is an important part of your marketing collateral. This article will help you learn the marketing brochure planning process.The post Marketing Brochure Planning Process – Brochure Improving Tips appeared first on Marketi...
• 10 Tips for Winning Customer Service
  on Jan 8, 2013 in Communications Strategy Marketing Blog Marketing Communications customer service
  10 Tips for Winning Customer Service on Marketing Communications Blog is a must read list for helping you improve your customer service and bottom line.The post 10 Tips for Winning Customer Service appeared first on Marketing Communications.
• Rental Flyer Design Template – Real Estate Sales and Rental
  on Dec 28, 2012 in Design Templates Real Estate 8.5x11 design templates Rental Flyer sales flyer
  An affordable solution for a basic, one-sided real estate rental flyer design template that can be used as both a real estate sales and rental flyer.The post Rental Flyer Design Template – Real Estate Sales and Rental appeared first on Marketin...
• Ten Secrets To Success
  on Dec 27, 2012 in Marketing Blog Personal Growth Marketing Communications Success
  IBD has identified 10 traits that are attributed to the secrets to success. This article applies to personal and professional marketing secrets to success.The post Ten Secrets To Success appeared first on Marketing Communications.