Evelyn_Young Profile

Evelyn Young

Join Date:
2011-11-25

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Simple guide to the world of Search Engine Optimization(SEO). Learn it here!

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Other Tags: seo guide for beginners, seo tips for beginners, seo tips, seo guide, seo strategies

Latest Blog Posts

  • SEO Tips for Beginners - Optimizing Images
    on Dec 2, 2011 in On-Page Optimization
    Search engines are advanced enough to find and index images but they still need help determining what the image is. Eventually search engines will be able to scan an image and determine what it is but we aren't there quite yet. As of right...
  • SEO Tips for Beginners - Content Formatting
    on Nov 29, 2011 in Content Writing
    There are a few things you can do to place special emphasis on certain words and parts of your content. When search engines crawl and index that content they’ll see that you wanted those specific areas to stand out because they’re impor...
  • SEO Tips - Understanding Latent Semantic Indexing (LSI)
    on Nov 28, 2011 in Content Writing
    There's another reason the writer of your content needs knows what they're talking about: latent semantic indexing (LSI). Without being too nerdy or technical latent semantic indexing is a way to "identify patterns in the relationships betw...
  • SEO Tips for Beginners - On Page SEO Checklist
    on Nov 28, 2011 in On-Page Optimization
    Title Tag - Use accurate title tags with your target keyword for that page (this is what shows ups as the blue hyperlink on Google research results) 60 characters or less. Description Tag - Use accurate and helpful description tags to explain what th...
  • SEO Tips for Beginners - Pages and Keywords
    on Nov 25, 2011 in Keyword Research
    Most people take the wrong approach to ranking for multiple keywords when they start with SEO. They try to rank their home page for every single keyword they find instead of spreading the rankings around your entire website. I know I’ve b...
  • SEO Tips for Beginners - Writing Content for SEO
    on Nov 23, 2011 in Content Writing
    It used to be possible to trick search engines into believing that your page is more relevant just by repeating your keywords over and over to the point where it wouldn't even pass as English. The good news for us is that search engines have evolved...
  • SEO Tips for Beginners - Website Content
    on Nov 22, 2011 in SEO Tips for Beginners
    The content of the website is one of the most debated in the search engine optimization, especially since many users unethically use black hat SEO techniques addressed like keywords keyword stuffing in an attempt to artificially improve the ranking o...
  • Why Site Structure Is Important?Time and time again over the years, I have seen students take their established sites to entirely new levels of traffic, simply by making the right kind of adjustments to the way their sites were structured. These days, everyone seems to think tha...
  • Uses of Social Media
    on Oct 9, 2011 in Social Media
    We use Social Media to share in all sorts of ways but for SEO, the uses of Social Media is for Communication and for Bookmarking. We use it for communication just like on Facebook or Twitter, we update our statuses or posts updates in our network whe...
  • What is social media?Social media is the umbrella term given to ‘places’ on the Internet where most – if not all – of the content is created by users, not webmasters. Social media services include the likes of: Blogs Message boards ForumsSocial networksVideo shar...
  • SEO Copywriting Tips
    on Aug 29, 2011 in SEO Copywriting
    Don’t get hung up on keyword density In reality, search engines don’t measure keyword density the way I’ve described above. They’re not actually looking for a density of 5% or 3% or 10%. So don’t get hung up on it. Instead, use density calc...
  • Writing an SEO Copy
    on Aug 23, 2011 in SEO Copywriting
    The trick to optimizing your copy is using the most important keywords frequently and in the right places, without compromising readability. But how do you define “frequently?” And what are the right places? What if you want to target a few diffe...
  • Optimize Your Web ContentSearch engines don’t read like humans. We actually make sense of the individual words and their combinations (phrases, sentences, paragraphs, pages, page hierarchies, etc). We even read between the lines and take all visual design and aural element...
  • What is Link Baiting?
    on Aug 18, 2011 in Off-Page Optimization
    This process of creating great content to attract links is known as ‘link baiting’. The two key components in link baiting are: lots of great content - something people will want to link to (‘Bait the hook’). social media - your avenue for le...
  • Why Create A Great Web Content?Why is content so important? Well, firstly,your visitors want great content. Without it, they won’t stay long, they won’t come back, and you’re unlikely to convert much of your traffic into revenue. And secondly, great content attracts bac...
  • Do Not Spam!
    on Aug 15, 2011 in On-Page Optimization
    It’s almost impossible to spam unintentionally. Search engine spamming usually involves quite a bit of work and knowledge. But just to be sure, here’s a quick look at what you shouldn’t be doing. What is search engine spam?- A website is c...
  • How To Resolve Duplicate Content ProblemsYou have more than one version of any page - Multiple versions of the same page is clearly duplicate content. Ex. A print-friendly version and the regular display version.) The risk is that Google may choose the wrong one to display in the SERPs...
  • Avoid Duplicate Content In Your Website/BlogYou have duplicate content when: You have more than one version of any page You reference any page with more than one URL Someone plagiarizes your content You syndicate content And it’s a problem for two reasons:Duplicate content filter - Let...
  • Truth About Making Dynamic URLs to Static URLsWhen a site’s content is called from a database, its URLs are normally generated. You can tell if a URL is dynamic because it’ll have characters like “?”, “=” and “&” in it. This is typical of sites that utilize a Content Manageme...
  • Add Titles To Internal LinksHTML links can include a Title which becomes a tool tip when a visitor hovers their mouse over the link.They’re also read out by screen readers for the vision-impaired people. Because this aids accessibility and helps reduce visitor disor...
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