Latest Blog Posts for Internet Marketing, SEO, PPC, Social Media News for Business

• How to use social media to create happy employees
  on Oct 30, 2015 in happy employees happy employees on social media How to use social media Social media
  Did you know companies with happy employees outperform their competition by 20 percent? LinkedIn has carried out research to say that 58 percent of employees are proud of their company and are glad to tell others about it, especially on social media.
• The 4 Worst Tips I Got When I Started My Business
  on Oct 23, 2015 in College Entrepreneurs Started My Business Starting A Business Startup Basics Startup Funding Young Entrepreneurs
  I started my company, Headbands of Hope, as a college student. Having zero business experience, I leaned on outside advice to get started and all my questions answered. During this time, I received some of the best advice that I’ve carried with me...
• Facebook Adds Public Posts To Search, More Frequent Updates May Be Coming
  on Oct 23, 2015 in CHANNEL: INDUSTRY CHANNEL: SOCIAL Facebook Facebook Adds Facebook Adds Public Posts FACEBOOK SEARCH FACEBOOK: SEO
  Facebook has announced some incremental search improvements and a new “channel” for its newsroom (Search FYI) that will provide updates on the evolution of search at Facebook. This suggests to me that we’ll be seeing more “search activity”...
• Social Signals & Search – Reading the Tea Leaves
  on Feb 28, 2013 in Bing search engine optimization Google+ LinkedIn Google Analytics Google Search Google Search Engine Land
  Social media is a focal point for brands. One of the most compelling reasons is because their marketing team, agency and/or consultants have convinced them that being social is required to compete. Brands are also pursuing social because search en...
• How to Generate Quality Traffic With Display Advertising
  on Feb 28, 2013 in AppNexus GDN FetchBack advertising DoubleClick AdRoll Google AdWords
  For a few years it seemed that “display advertising” had become something of a dirty word for many in the Internet marketing community. Perhaps they only tested contextual targeting on the Google Display Network (GDN) – throwing a few...
• 5 Ways to Use Video to Connect With Customers
  on Feb 28, 2013 in Business Audience Marketing communications marketing Twitter Shane Koyczan Entertainment Video hosting service
  You’ve probably noticed the surge in online video. It’s being touted as the hottest content marketing trend, Harlem Shake videos have saturated the Web and it makes us all wonder if more video isn’t just what we need to stand out. But there...
• Matt Cutts on Finding Untrustworthy Links, Why Google Won't Kill Toolbar PageRank
  on Feb 15, 2013 in matt cutts search engine optimization Backlink Toolbar PageRank Webmaster Google PageRank Google Toolbar
  After the rollout of the Penguin algorithm in April 2012, the infamous unnatural link warnings were sent by Google. It quickly became clear to SEO professionals that they would need to delete or dilute to comply with Google’s webmaster guidelines.
• A Guide to Getting Started With Analytics
  on Feb 15, 2013 in search engine optimization Bounce rate Google Analytics Traffic Application programming interface Google AdWords Searching
  Search Engine Watch covers a lot on the topic of analytics. From using Advanced Segmentation to get a better idea of you “not provided” and “not set” traffic to a wide array of specific subjects that are invaluable for advanced users. Howev...
• Make Content Marketing Work: 3 Tips to Activate Your Top Influencers
  on Feb 15, 2013 in Facebook Business Social media Internet marketing Search engine results page marketing Twitter Content marketing
  We discover, consume, and share digital content in radically different ways than we did five years ago. This fundamental change has been driven by the rapid adoption of social media and mobile devices. Social media is both a content filter and a d...
• Combining Content Marketing, Conferences & Viral Content In 3 Simple Steps
  on Feb 13, 2013 in Business Word of Mouth Social media marketing SES London Marketing and Advertising Content marketing London
  As conference season approaches and content marketing receives more attention from marketers, combining content and conference strategies is of increasing importance to us all. My last article touched upon the importance of holistic content market...

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