Latest Blog Posts for Drayton Bird Blog

• How are many firms dealing with the recession? Nothing seems a popular option. Why not take Sir Francis Bacon's advice?
  on Jul 19, 2012
  What are firms doing about the recession? I suspect many are hiding under the bedclothes and hoping it'll go away. Or maybe they're like this deer.I get this impression from one fact and one observation.The fact is this.Firms are sitting on big pile...
• This is the end, beautiful friend, the end ...
  on Jul 19, 2012
  Actually it's not so much an end as a new beginning.You know, "The blog is dead.  Long live the blog" ...Or something like that at any rate.What you need to know is that the blog hasn't gone - it's moved.  To here:http://draytonbird.com/blo...
• Mysteries of the universe: who on earth approves this sort of thing, and why?
  on Jul 18, 2012
  The question I asked when I saw this was not "why not?". It was "why on earth?"I saw it on the platform at Henley Station, just after I had finished interviewing Tony Laithwaite of Laithwaite's and goodness knows how many other wine businesses.Tony i...
• On Chinese charm, Ling the Unstoppable - and to hell with the internet experts
  on Jul 17, 2012
  Is it politically incorrect to say this? I fear so. I prefer women to men, always have. They look nicer, are more entertaining and far more practical. They need to be, to cope with men. It is probably even more politically incorrect to say I like Chi...
• Serve and volley - a profitable Wimbledon afterthought - and a reminder that this blog is moving
  on Jul 17, 2012
  A while ago I confessed that for my first six years in this business almost all the copy I wrote was rubbish, but I sold it very well.The best person I know when it comes to face-to-face selling is Andy Bounds. He has written a book you will oft...
• Why this blog is not vanishing, but migrating to DraytonBird.com ... plus advice for someone intelligent on how to start a business
  on Jul 15, 2012
  Do you find it takes a depressing amount of time to get anything done? And that even when you've done it, you're disappointed? Me too. It is now several months since I got fed up with the "improvements" made by Blogger to the way you put things up he...
• Why firms go broke - a mystery ... The blessing and curse of teams ... the astounding Mr. Ogilvy ... and a little luck for Friday 13th
  on Jul 12, 2012
  Before you read another word, I am not going to sell you a damn thing. I'm just curious, that's all. No: bemused is the right word.I was talking the other day to a friend who sells a way of finding business prospects on the Internet. I know it works...
• Sodden and Gomorrah: a little trip back to hippy-ville - and how to get a job
  on Jul 9, 2012
  Sorry about the dreadful pun, but it seems to have been raining forever and a day. Having said that yesterday I visited Glastonbury, where the ever vigilant Chloe who tries to keep me on the right lines comes from. The day was a joy for many reasons.
• A sexy social media ad for the oldest profession - and a helpful 5 point check-list
  on Jul 6, 2012
  Back in 1980 I set eyes on the oldest ad I have ever come across in the ruins of Ephesus, in Turkey. Carved in stone and up to 2,000 years old I guess it is the equivalent of a modern poster. You could reasonably claim it is a helpful social media me...
• I have a better idea - only for people in the real world, with notes from Peter Drucker, and an announcement
  on Jul 2, 2012
  This cartoon by the excellent and funny Tom Fishburne speaks for itself, but reminds me of a discovery I made recently.I was talking to my PA the tenacious Chloe, who gazes each day with renewed dismay at my antics.She has a degree in something I pro...

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